Quotation by

Dave Eggers

McSweeney's as a publishing company is built on a business model that only works when we sell physical books. So we try to put a lot of effort into the design and production of the book-as-object.

Dave Eggers

Design

Understanding this quote AI Analysis

McSweeney's depends on selling actual printed books to make money, so their success relies on people buying physical copies. Because of this, they focus heavily on making the book itself visually appealing and well-crafted as a tangible item.

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