Quotation by

James Randolph Adams

Great designers seldom make great advertising men, because they get overcome by the beauty of the picture - and forget that merchandise must be sold.

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Understanding this quote AI Analysis

Highly skilled designers often focus too much on creating visually appealing images, losing sight of the main goal, which is to promote and sell a product. This means that their work might look beautiful but fail to effectively persuade customers to buy the merchandise.

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We want people to realize you are at a design school, not a land grant college. The way we look says a great deal about who we are.
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